Book Publicity

After publicising 200 authors a year for Sydney Writers’ Festival, KatieMac Publicity established a reputation as one of Australia’s leading book publicity specialists. KatieMac Publicity goes to all major and business media to achieve maximum exposure for your business book.

Whether you’ve published your own book or signed to a multi-national publisher, KatieMac Publicity has experience in all areas.


Did you recently hear about The Great Disruption: How the Climate Crisis Will Transform the Global Economy by Paul Gilding (published by Bloomsbury)? Paul featured on ABC TV Lateline; ABC Local Radio Conversations with Richard Fidler; The Sydney Morning Herald Business Day; Wall Street  Journal online; Late Night Live with Philip Adams; The Sydney Morning Herald and The Age – Good Weekend, Two of Us. He had feature length interviews on three national ABC radio programs and many local ABC and commercial radio spots.

Maybe you heard about GPS for Your Organisation by Nicholas Barnett or Work Smarter: Live Better by Cyril Peupion; self-published business books. Between them Nicholas and Cyril appeared on Qantas Inflight Business Radio; Sky TV Business News; ABC Local Radio Night Life with Tony Delroy (broadcast on all 55 local ABC radio stations); Australian Financial Review; The Canberra Times; The Age and The Sydney Morning Herald; Smarter Business Ideas magazine; Charter Magazine; Channel 7 Sunrise plus many other capital city ABC and commercial radio interviews and business magazine features.


Katie and her team of experienced, well-connected business publicists establish the leading angles from your book and create powerful media pitches to position you and your book in radio, TV, press, business magazines and online news sites. They love working with bold authors with strong opinions and ideas. Their clients include authors who have been published by publishing houses and self-published business experts.